General Boards > Off Topic

Why never buy a BMW or any other that does the subscription scam

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WAI4WD:
Yer... hacking a BMW ECU would not be on my list of things to do. Especially within the warranty period. Even though it is for minor little things... not a risk I would take.

Stepho_62:
Surely this is about ownership? I pay x$ and purchase a BMW which I then own.  If I want MY seats heated then I flick a switch. I’d be very interested in seeing the BMW purchase contract. Truth be known most BMW owners have lease agreements.

WRT software (excluding open source) you have never owned it, the money you pay gives you the right to use it in perpetuity until it’s superseded.

There is much more to this argument than just affordability and ownership.

WAI4WD:

--- Quote from: Stepho_62 on Jul 17, 2022, 08:04:55 AM ---Surely this is about ownership? I pay x$ and purchase a BMW which I then own.  If I want MY seats heated then I flick a switch.

--- End quote ---
Yer, I don't know what there is new that the article mentions specifically, ours had buttons for seat heating. Maybe they're going down the route of a single seat for all vehicles which brings down the price for them, activating features via software instead?

Navigator:

--- Quote from: Stepho_62 on Jul 17, 2022, 08:04:55 AM ---Surely this is about ownership? I pay x$ and purchase a BMW which I then own.  If I want MY seats heated then I flick a switch. I’d be very interested in seeing the BMW purchase contract. Truth be known most BMW owners have lease agreements.

WRT software (excluding open source) you have never owned it, the money you pay gives you the right to use it in perpetuity until it’s superseded.

There is much more to this argument than just affordability and ownership.

--- End quote ---

I haven't followed this issue really closely, but my understanding is that if you bought a BMW that included a feature, such as heated seats, it will always have them.  The subscription is for a feature your car doesn't have, but may still be included in it's wiring loom/ECU etc.  You pay the subscription and you unlock that feature, probably activated by an app or similar, and can use it for as long as you pay the subscription.  So effectively you buy a lower spec model, and can subscribe to higher spec features in the future.  If you buy the higher spec model to start with, you will always have it's features, although you may be able to subscribe and get updated/improved versions if you want.

yvesjv:
BMW has replied:
https://www.thedrive.com/news/bmw-responds-to-fury-over-heated-seats-subscription-fee

Not looking good the future is...

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